Airbnb Experiences
Direct Mail Campaign
Problem: Relationships can dim with our partners, and with where we live.
Solution: Launch a hometown campaign to inspire couples to fall back in love with where they live,
and break their relationship routines with experiences at an arm's reach.
Partner: Kaylyn Ferguson
Student Work
Direct Mail
![](https://freight.cargo.site/t/original/i/15b8ac4807a1b94d019b67bb29a3c2af2f6080d41d1f45558a526372aca4423f/cover.png)
![](https://freight.cargo.site/t/original/i/330a4e2d85d86b75ca88008f9af20b422ada2d82e8e8ed0e5c6c3ad05ded5b7c/outside.png)
![](https://freight.cargo.site/t/original/i/5b3161219325a145733c7d65401831a7e595a363078bf7bbe4b4aa362a45e864/inside.png)
Email
![](https://freight.cargo.site/t/original/i/2e0b78d980feecb8e7d55f785bc94fbf99944956e5ad83b85b4515347a75b270/email1.png)
![](https://freight.cargo.site/t/original/i/03b631e46235e5b22e5f2541a2dee3f9d3cbf3565f317cf186b4199c47c119a5/email2.png)